01
Buyer personas
How different decision-makers see you.
AI Visibility / GEO Audit
Understand how AI is positioning your company
Find out how AI presents your company to different buyers, where that differs from your intended positioning, and which actions can close the gaps.
We prepare a first view before the call, so the conversation starts with real examples.
What you'll see
Understand where your AI positioning holds up, and where it breaks down
We look beyond whether your company appears in AI answers. We examine how AI presents your positioning across buyer personas, buying questions, competitors, journey stages and sources - then compare that against how you want to be understood.
02
Business drivers
Which buying priorities you are associated with
03
Customer journey
Where you appear across discovery, evaluation, and decision.
04
Competitive visibility
Where competitors show up more strongly.
05
Perception
How AI describes your company, strengths, and weaknesses.
06
Sources and citation gaps
Which sources are shaping the answers.
What we find
We turn AI positioning gaps into prioritized actions
We identify where you're losing visibility, what AI is getting wrong, and what to change first. The findings connect the dots across buyer priorities, competitor comparisons, brand perception, and the sources shaping AI answers, so you can focus on the gaps that matter most.
Finding 01 High
Visibility gap
Competitors appear more often for high-intent buying questions.
Finding 02 High
Perception gap
An important strength or USP is missing, weak, or misrepresented in AI answers.
Finding 03 Medium
Citation gap
Competitors are supported by stronger third-party sources.
Priority action
What to change first ->
Strengthen your positioning and the sources that support it.
How it works
Review real examples before you commit to the audit
01 Before the call
We prepare a first analysis
Before the call, we review how AI represents your company across major AI engines and identify a few patterns worth discussing.
02 During the call
We walk through real examples
We discuss where AI’s version of your company appears aligned, incomplete, or off-position, and what those gaps may mean for buyers.
03 After the call
You decide whether to continue
You decide whether to continue with the full AI Positioning Audit. No purchase is required for the first call.
Full AI Positioning Audit
The full audit is a 3-week engagement. We start by understanding your intended positioning, then design buyer and category prompts to test how AI represents your company. The final output identifies the gaps that matter most across visibility, perception, competitors and sources, with prioritized actions to close them.
$1,000
One engagement. No lock-in.
First analysis prepared before the call. No purchase required.
Why Value AI Labs
Systematic analysis.
Human judgment.
Analysis
We use our own analysis framework and tooling to examine how AI represents your company across buyer personas, business drivers, the customer journey, competitors, perception, sources, and citations.
The goal is to test how AI’s version of your positioning changes across the buying context.
Judgment
The output is not another dashboard for you to interpret. We review the patterns, investigate what is driving them, and turn the analysis into prioritized actions.
1. Diagnose the pattern
We separate real opportunity from noise and narrow the issues that matter most.
2. Trace the cause
We look at the sources, language, and gaps shaping AI's understanding of your company.
3. Prioritize what to change first
We convert the findings into a practical plan to improve how AI represents your company.
The difference
The technology helps us look wider.
Human judgment helps us decide what matters.